Sunday, August 28, 2011

Transformers: Dark Of The Moon Grosses $1,095 Billion to Date | Billion With A B

Official Press Release


Los Angeles, CA (August 23, 2011) – IMAX Corporation (NYSE:IMAX; TSX:IMX) and Paramount Pictures announced today that Transformers: Dark of the Moon, the third film in the blockbuster Transformers franchise, is returning to 246 IMAX® domestic locations for an extended two-week run from Friday, Aug. 26 through Thursday, Sept. 8. During those two weeks, the 3-D film will play simultaneously with other films in the IMAX network.

Since its launch on June 29, Transformers: Dark of the Moon has grossed $1,095 billion globally, with $59.6 million generated from IMAX theatres globally.

“The fans have spoken and we are excited to bring Transformers: Dark of the Moon back to IMAX theatres,” said Greg Foster, IMAX Chairman and President of Filmed Entertainment. “The film has been a remarkable success and we are thrilled to offer fans in North America another chance to experience the latest chapter in this history making franchise.”

Transformers: Dark of the Moon: An IMAX 3D Experience has been digitally re-mastered into the image and sound quality of The IMAX Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology for presentation in IMAX 3D. The crystal-clear images, coupled with IMAX’s customized theatre geometry and powerful digital audio, create a unique immersive environment that will make audiences feel as if they are in the movie.




No comments: