True, Ford calls the Atlas a concept, but the high-strength steel-framed truck could move to production with just minor changes. The truck's grille is just a further evolution of the current F-150's, its stacked LED headlights (which bear a passing resemblance to the current Super Duty) look like they'd take minimal work to be DOT-legal, and its matching LED taillights look ready to go as-is. We'd hesitate to say that the Atlas Concept is the 2015 F-150, but it's safe to say that the Atlas is closer to production than not.
The Atlas also serves as something of a technology demonstrator for the 2015 F-150. Aside from its stop-start system (which self-cancels when a trailer is hitched), the truck is loaded with tech designed to both save gas and make the truck a more useful tool to its owners. Like the Ram 1500, the Atlas has Active Grille Shutters that open only when extra cooling is needed; a drop-down front air dam, which lowers at highway speeds to improve aerodynamics and raised at low speeds to improve ground clearance; and battery-powered Active Wheel Shutters, which are hidden in the wheels and automatically deploy at highway speeds to improve aerodynamics. Ford says the active fuel-saving features, combined with the new EcoBoost mill, improve fuel economy by 2 mpg on the highway, hinting that EPA testing may already be underway.
On the functional front, the Atlas includes innovative new features like Dynamic Hitch Assist, which helps line up the truck's hitch with the trailer coupling via the center stack screen, and Trailer Backup Assist, which -- like Ford's Park Assist -- will back up the truck to a trailer for you, all the driver needs to do is operate the gas and brake. Other new tech includes the next-generation of Ford's tailgate step, hidden cargo ramps to make loading wheeled vehicles and machinery easier, and a 360-degree camera that gives a birds-eye view of the truck during low-speed maneuvers.